How to set up a dedicated sending domain within a Sub-Account

Email marketing is a great way to reach customers and increase sales. But if you’re not careful, you could end up in trouble. A dedicated sending domain gives you control over what appears to be coming from your business. That means you can avoid spam filters and other issues that might make your messages get caught by unwanted mail servers.

Don’t let your email marketing efforts go unnoticed! Get started right away with a dedicated sending domain.

Please Note:

Dedicated sending domains are only applicable to the users in the LC - Email system.

What is a Dedicated sending domain?

A dedicated sending domain allows you to send emails that appear to be coming from your brand, and this can help you maintain a better reputation with email services. Any company can create a dedicated sending domain, and it’s quick and easy.

By default, all emails sent from our platform will show the name of our email-sending servers in the “sent on behalf of” or “sent via” email headers:

When you set up your own custom mail server domain, you will see a different “mailed-by“, “sent on behalf“, or “sent via” field.

How to create a dedicated sending domain?

You can create multiple sending domains under your account and make one active.

  • Navigate to Settings – >  Email settings – >  Email Services
  • If you are in the LC email system, you can find the Dedicated domain button, else please switch to the LC email system to create a custom sending domain.
  • Click the ‘Dedicated domain‘ button

Add your domain details

Here are instructions for common providers:

Please Note:

The propagation process can take up to 24 hours. If it has been longer than 24 hours please double-check your DNS settings by following the process above

  • Verify Domain
    Apply your new DNS records to your company’s DNS provider’s platform to activate the sending domain. Every domain host will have a slightly different method of doing this.
How to choose a sending domain name for my account?

It would be best if you used a unique subdomain that is not used for any other purpose. A subdomain is a secondary part of your root domain. For example, if your dedicated sending domain is, your subdomain would be the “mg” portion.

I've added a domain by not verified at the time/some of the records are not verified, How to verify?